Halloween is upon us and 171 million Americans are getting in on the action. This holiday is expected to bring in more than $8.4 billion this year, growing $1.5 billion since 2015.

Social media is obviously a required strategy, especially for a holiday that relies so heavily on trends and inspiration. Brands need to concentrate on how to creatively get in front of their target audience. Pinterest is high up there on the list of inspiration sources for consumers. 27 million people pinned October 31st related content last year, amassing 273 million holiday related Pins.

Amongst that sea of Pinterest inspiration was the Hack-the-hoodie phenomenon, where people were showing basic hoodie sweatshirts that were transformed into costumes (either by cutting them up, gluing stuff to them, etc.) It’s a great example of how non-holiday-focused brands can get in on the action. You would be surprised on just how easy it is.

Our friends over at The Shelf put together this awesome infographic that is full of fun stats as well as ideas on how to make the most of this fun holiday.

It seems as if we are always willing to spend money on a great costume…

<div style=”clear:both”><a href=”http://www.theshelf.com/the-blog/halloween-infographic”><img src=”https://s3.amazonaws.com/theshelf-email-marketing-images/blog_graphics/halloween-infographic/halloween-infographic-the-shelf.jpg” title=”Trick Or Treat Your Way Into Halloween Sales Like A Pirate: Infographic” border=”0″ /></a></div><div>Courtesy of: <a style=”text-decoration:underline; color:#11d3c8;” href=”http://www.theshelf.com/the-blog/halloween-infographic”>The Shelf</a></div>

推荐阅读：
网络传闻中的“致癌食物”是否真致癌　 冬季食补：最佳的羊肉吃法，你知道吗　 鸡汤虽营养丰富，但这几种病人不要喝　 饮食健康与胃病食疗（一）：胃病患者饮食注意事项　 饮食健康与胃病食疗（二）：慢性胃炎的饮食调理　 饮食健康与胃病食疗（三）：这样饮食降低胃癌风险　 冬至时节，常吃这几种传统美食可补阳、防寒！　 只有这样吃大蒜才能杀菌防癌，以前你吃对了吗　 丝瓜营养丰富，其对人体的保健功效如此之多　 患有胃病的人常吃这些食物，可以帮助调理好胃